Our branding company has a thing for rebels like you.

You like to do business a little differently. We do, too.

In your field, you know what you’re doing.

When it comes to expertise, you sure as hell aren’t lacking.

Your brand already has a power suit.
The only problem is — it looks just like everyone else’s.

And as a natural trailblazer, you’ve got a serious aversion
to anything cookie-cutter.

So what if your brand’s power suit could look exactly how you feel?
Bold and unique.

Your brand deserves a custom-made showstopper.


Our branding company can help you do just that. 

Let’s push the boundaries of the expected and tailor your power suit so you can:

STAND OUT

As a bold industry disruptor

ATTRACT

More of your ideal customers

CHARGE A PREMIUM

When you’re put-together

You can charge more when you look legit.

It’s as simple as that.

It’s time to get you a kickass Visual Identity

Appeal directly to your ideal clientele with stunning brand visuals rooted in sound brand strategy.

In 8-10 weeks, our award-winning design firm will have you looking good with a comprehensive visual identity system, including:

  • 3 visual identity concepts

  • 1 brand identity piece 

  • Social media images

  • Typography

  • Color palette

  • Business card design

  • Brand assets

  • Brand Standards document 

  • Comprehensive set of logo files

  • Brand suite in Canva

“Amazing, amazing, amazing team. They took care of us so well and gave us a logo that we can't stop staring at! They were so thoughtful and intentional behind the design and were really flexible with us being a new non-profit. We are so thankful to have worked with them and definitely plan on working together again in the future!”

- Vanessa M.

Our Signature Branding Process

One.
Onboarding + Strategy Session

Great design hinges on one thing: a solid brand platform. That means getting crystal clear on your brand’s:

  • Mission

  • Vision

  • Tag Lines

  • Core Values

  • Secret Sauce

  • Ideal Target Demographics

Without this foundation, your visuals fall flat and simply aren’t effective. We require our clients to have completed this phase — either through us or someone else in the past — before diving into your visual identity.

Two.
Strategy Session

The Nuevo team presents 3 oh-my-gosh-I-can’t-pick-just-one visual identity concepts for you to choose from. Each option is rooted in intention and strategy. That means every single aspect of your visual identity is informed by your target audience demographics. This is how successful brands are built.

From the 3 initial visual identity concepts, you’ll somehow choose you’re favorite. Then, our branding company gets to work to bring your chosen concept to life through your entire brand identity.

Three.
The Big Reveal

Woohoo! It’s time for our favorite moment — when your eyes light up at the sight of your business baby coming to life. You’ll receive a comprehensive set of cohesive, kickass deliverables:

  • 2 brand identity pieces — business cards, letterhead, thank you card, and more available to add on if desired

  • Social media images — profile and cover pictures

  • Defined typography — to get your message across clearly

  • Defined color palette — tested for color blindness

  • Defined brand assets — patterns, icons, image style, etc.

  • Brand Standards document — a single source for your brand and marketing guidelines

  • Logo files — vector, pixel, stacked, horizontal, wordmark, mark, one color, full color, inversed, etc.

  • Brand suite — uploaded into your Canva account

You already have the knowledge and
skills to walk into that board room.

Our expert branding and design agency will make sure you have the confidence and swagger
to stand out and be noticed.

The Pants

VISUAL IDENTITY DESIGN

  • 1 Visual Identity System

  • 2 Brand Identity Pieces 

  • Social Media Images

  • Typography + Color Palette +
    Brand assets

  • Brand Standards Document

  • Logo Files

  • Brand Suite

Need to complete the Brand Platform phase before crafting your Visual Identity? This OKC marketing agency has you covered. Combine the two with our Jumpsuit Package!

The Jumpsuit

BRAND PLATFORM + VISUAL IDENTITY

  • Comprehensive Brand Toolkit

  • In-Depth Strategy Session With Key Stakeholders

  • Brand Platform Guide

  • 2 Brand Identity Pieces 

  • Social Media Images

  • Typography + Color Palette + Brand assets

  • Brand Standards Document

  • Logo Files

  • Brand Suite

“After interviewing several companies, I selected Nuevo Studio because of the strength and originality of their artistic vision. I came to learn that Naoma's knowledge and experience in brand and logo development more than matched her artistic capabilities.

The aspect of working with Naoma that was most valuable to my new business was Naoma's commitment to the collaborative process during the development of my brand and logo.  Naoma started the process by presenting three strong initial options. But unlike some of the shops that I interviewed, that was only the beginning of the process. From there, Naoma and her team worked with me to bring my brand and logo to life.


As a result of that collaborative process, Naoma was able to capture my vision and take it to a level that far exceeded my expectations in terms of artistic quality, business functionality, and value. Rather than an "off the rack" product, Naoma's dedication to the collaborative process resulted in a product that was carefully and meticulously tailored.

If you are looking to create a brand, or take an existing brand to a new level, I cannot recommend Naoma and her team at Nuevo Studio highly enough.”

- Bob I.

Is the Nuevo Visual Identity
right for you?

SI

  • You’re an industry disruptor who’s doing things differently

  • You want your brand to stand the hell out

  • You appreciate color

  • You want to level up your business while having fun with it

NO

  • You haven’t established your services or target audience yet

  • You’re okay with looking like all the other brands

  • You’re content where you are and aren’t interested in taking your business to the next level

FAQs

What if I just want a single logo? 

Your brand identity is much more robust than a logo alone. You need a visual identity system that grows with you — one that you can use across all marketing channels in all formats.


What if I don’t like any of the 3 initial concepts you give me to choose from? 

We have an open conversation about it. Everything we do in regard to your brand identity is based on your brand platform and sound marketing strategy. This is why we offer three different concepts — to get a feel for what you gravitate toward. However, keep in mind that your visual identity is crafted based on your target audience. And sometimes that’s a different population than your leadership team. Open communication is what makes this process work! 


How long does the Visual Identity process take?

If you’ve already completed the Brand Platform phase, the Visual Identity process takes between 6-8 weeks, depending on your feedback and our bandwidth. If you need to establish a Brand Platform first, add 4 weeks to the timeline.


How many colors do I get?

We offer a diverse color palette so your brand feels dynamic and consistent without only relying on 1-2 colors. We want you to have fun with the branding and make it easy to implement. Our color palettes range between 4-6 colors depending on your industry and desired “feel.”


I already have an idea of what I want. Can you make it? 

Maybe. We run what we call an open conversation studio. If you have a killer idea, we’re all ears! But we don’t want you to be married to a not-so-great idea when there are potentially better ways to solve your visual identity crisis and appeal to your desired demographic.


What makes a good logo? 

1. It works at the size of a penny. 

2. A 5-year-old can recreate it in crayons. 

3. It works in one color. 

If a logo meets all three of these criteria, it’s going to stand out and be more memorable. Your entire brand identity uses all elements of language, so everything doesn’t ride on your logo alone. The colors, image styles, patterns, customer service, and messaging all work together to build up your brand. This relieves a ton of pressure for your logo, so we’re free to keep it simple and memorable. Our branding company has learned the art of making complicated things simple, bold, and effective. 


What’s the difference between a brand and a logo?

A brand is an overall feeling. It’s your customer’s perception of your business. And we can influence that perception through elements of a killer brand identity — including images, colors, patterns, a strong marketing message, and your logo. When it comes down to it, your logo is just one piece of the puzzle.

You’re a disruptor.
Not an imitator. 

Our branding company is here to help you claim your space in the market with bold brand visuals that attract your kind of people.