Your brand is a tangible item and a key element to your business. Your brand is not just your logo. Let me repeat that again and let it sink in. Your brand is not just your logo!Read More
Good branding is something deeper than the facade of a company. Great branding is often confused with pretty branding, which is something you don’t want for your company. A pretty logo is just that, visually appealing with no depth and no meaning. There is no reasoning behind their color choices, their type selection or their emblem, it is an empty shell. That is something you do not want associated with the business that you have poured your life and soul into, am I right?
So, how do you make sure your business’ identity is beyond beautiful?
Let me tell you the secret.Read More
Starting a business is complex. Having some values set in place are a great way to keep you focused and driven. Here is a list of values…Read More