Nuevo Studio
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The Design Blog

Graphic Design Blog by Nuevo Studio. We will cover the basis of the need of design and why hiring the right designer is important!

Posts in Process
Why Traveling is a Key Value to Our Company

To be successful in business, design, or whatever you set your mind to you need to have a balance of ego and humility. Be willing to learn new things and not take everything at face value, to learn from others and see things in different lights. Traveling does that for us, which is why it is such a major part of the Nuevo Studio philosophy.

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Do You Really Need To Rebrand?

Getting caught up in the business comparison game is like trying to not be tempted by chocolate when you are staring at it. We all do it, and if you say you don’t… well ok Pinocchio. However, this comparison game can end up dangerous to your business. Don’t get me wrong, totally believe in research and seeing what your competition is doing but what really matters is what you are doing and how you are best serving your clients! They are who you want to impress, not another designer, not another photographer.. let them do their thing, you be you.

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Favorite Workflow Apps

Running a business, keeping a house in order, answering people back, spending time with your family, enjoying your life as a solo-preneur is well.. time consuming. Especially if we are not organized! 

The good thing is, is that Nuevo studio is run by a type A personality type that love creativity. Which is why our studio is hyper organized. We can find a client file that dates back two years within 1 minute. How do we do this? Systems and apps.

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Cut It Forward, Changing the World!

Little did I know I was sitting next to a woman who was already scheming on how to fix a problem she saw in our society. After my presentation she asked for my card, and like an idiot I didn’t have one on me, talk about cobbler with no shoes. I gave her my number and my email and hoped for the best. I mean, how many times have you given your contact info out and how many times have you been contacted? It’s a slim chance. Well, I got a text that night from her wanting to meet up for coffee to discuss this new thing she was wanting to start with one of her friends. Two days later there I am crying in the middle of a local coffee shop. 

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Eleven Tips to Increase Your Productivity & Workflow

When I quit my job in pursuit of helping female entrepreneurs kick ass in their own business, I didn’t know exactly what I was doing. I mean, I knew what I was doing design wise but how was I going to make it all happen, get new clients, put my work together, pitch myself, expand my business, what was hiring going to look like. How was I gonna do all of this? People would tell me well, Beyonce has 24 hours in a day just like you and I would look back with a dead face and say “Yeah… well it kind of helps when you have a personal chef, driver, nanny, etc. Its just me myself and I.” I looked like a walking tornado. I would pour over books, articles, websites, pinterest, listen to all the podcasts I could. My business consumed me. Maybe you are there now. Let me tell you what helped me. 

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The 3 C's of a Good Brand, and Why They Are Important!

Good branding is something deeper than the facade of a company. Great branding is often confused with pretty branding, which is something you don’t want for your company. A pretty logo is just that, visually appealing with no depth and no meaning. There is no reasoning behind their color choices, their type selection or their emblem, it is an empty shell. That is something you do not want associated with the business that you have poured your life and soul into, am I right?

So, how do you make sure your business’ identity is beyond beautiful?

Let me tell you the secret. 

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